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Membership Sales Director

Position Summary:
The position of Membership Sales Director is an important role at the club and is accountable for developing a strong pipeline of leads for membership at Diamante Country Club. Along with the primary duties of hunting and gathering membership sales for Diamante, the membership sales director will assist KemperSports with implementing plans, programs, and activities designed to increase and retain club membership. The role will also represent the club and the club brand by creating relationships with surrounding communities and organizations. Salary plus commission on membership sales.
Essential Duties and Responsibilities:
  • Plan and implement strategies to meet the club?s membership sales goals promoting aggressive campaigns designed to find new members, build sales in social, tennis Aand golf membership.
  • Utilize telemarketing, direct mail, email, social media and referral programs and other methods to prospect for potential members.
  • Organize and conduct prospective member functions.
  • Create and distribute membership packets, brochures, promotional letters and collateral for sales calls, blitzes and direct mail.
  • Develop and conduct orientation programs for new members.
  • Interact with the KemperSports regional team, club board of directors and the membership committee to collaborate on developing new strategies to drive membership growth through sales.
  • Provide prospective clients and members with information, club details and facility tours, including potentially playing golf with membership prospects.
  • Provide sales training for all applicable staff members.
  • Assure the efficient and timely submission of all operational, financial, budgetary and related marketing and sales reports as required.
  • Attend local civic and business association meetings and events as required establishing partnerships where possible to benefit the club.
  • Conduct periodic market research to provide information essential for revising current programs or pricing, which enhance the club?s competitiveness in the marketplace.
  • Identify potential target markets, evaluate and develop appropriate marketing strategies promoting club membership benefits.
  • Other duties as requested by the General Manager, Regional Sales and Marketing Director or Regional Operations Executive.
  • Must be more than an order taker ? in this role you will be expected to actively hunt for new members in Hot Springs Village, Hot Springs and surrounding areas.
  • Some nights, weekends and Holidays will be required to represent the club and interact with members.
    Qualifications:
  • Bachelor?s degree preferred in Marketing, Communications, Business Administration or equivalent education and experience.
  • 4 years outside sales and marketing experience, preferably in the private club, resort, and/or golf industry.
  • Demonstrates outstanding interpersonal communication, presentation and sales skills.
  • Ability to analyze and solve problems; efficiently handle multiple duties under pressure with minimal supervision; work flexible hours as required including nights/weekends.
  • Must have understanding of the game of golf and be able to discuss golf fluently ? an avid player is a plus.
  • Understanding of social media (Facebook, Instagram, and Twitter) and basic posting practices.
  • Positive attitude, professional manner and appearance in all situations.
  • Dedication and commitment to excellent member service.
  • Must be able to work in a team environment and interact with other employees and board members in a professional manner.
  • Proficient in Microsoft Windows, Word, Excel, PowerPoint, Publisher and Contact Management Software.

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